Category Archives: Marketing

Promotional Competition – LawQuest

I have a moral dilemma – please could you help me? I work as an admin clerk in a small financial services firm. Sales have been flat lately, so the company has decided to run a competition. The way it’ll work is that there’ll be advertising both to our customers and in the media that people who take out any insurance products with us will stand a chance of winning a holiday to Disney World. People can also buy extra tickets for the competition if they want. Then, on the day of the draw, it’ll be rigged so that our Sales Manager will draw our marketing agent as the winner. She’ll then reject the tickets on the basis that the date the holiday has been booked for is “too inconvenient”. I’ve been given the job of consolidating all the entries and passing on new customers to our agents to cold-call. But I’m really not happy with this competition. Is it legal? And what can I do about it? Note: I really need my job, so I don’t want to be responsible for getting the firm into trouble!